Configuring the Field of Character and Entertainment Licensing: The Licensing Expo and Other Sites of IP Management (Routledge Studies in Media and Cultural Industries) (Hardcover)

Configuring the Field of Character and Entertainment Licensing: The Licensing Expo and Other Sites of IP Management (Routledge Studies in Media and Cultural Industries) By Avi Santo Cover Image

Configuring the Field of Character and Entertainment Licensing: The Licensing Expo and Other Sites of IP Management (Routledge Studies in Media and Cultural Industries) (Hardcover)

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Avi Santo is Professor and Chair of the Department of Communication at the University of North Carolina, Chapel Hill, USA.
Product Details ISBN: 9781032341941
ISBN-10: 1032341947
Publisher: Routledge
Publication Date: December 23rd, 2022
Pages: 296
Language: English
Series: Routledge Studies in Media and Cultural Industries